beMatrix® Academy: the first in Italy is by ABS Group

As beMatrix’s exclusive partner in Italy, ABS Group organized a presentation day of the b62 aluminum profile system designed by the Belgian company and which has long become synonymous with limitless exhibition design.
ABS Group hosted in its Vittorio Veneto (TV) headquarter the first beMatrix Academy in Italy, a unique opportunity to discover and experience all beMatrix solutions.

Building a stand construction
in less than an hour

During the Academy three people set up a stand of about 27 square meters in less than an hour and without tools. The beMatrix frame system is characterized by the simple and intuitive assembly, using different types of connectors: a set-up mode that simplifies assembly operations and reduces the number of personnel involved and the processing time, even in the case of complex and impressive stands.
beMatrix profiles offer numerous advantages not only in the exhibition field but also in setting up shops, temporary stores, events, offices and showrooms.

Do you have a minute?!
Watch the timelapse of the stand construction!


beMatrix advantages
in 6 points

  • Tool-free mounting system
  • Quick set-up and reduced number of personnel required
  • Two-floor stands easy to build
  • Different coating materials
  • Integrated LED display straight, curved or angled
  • For purchase or rental


ABS Group + beMatrix
The value of the partnership

  • ABS Group is a unique hub in Italy, offering structures and accessories that are always available to outfitters for hire or purchase
  • An international network: being a partner means being part of a network of selected outfitters for projects all around the world.
  • Design with beCAD: all beMatrix® setups can be designed through the intuitive beCAD programme. ABS Group can offer design services or training for use in autonomy.


beMatrix system of aluminium profiles is extremely innovative, intuitive, sustainable, solid and does not limit the design possibilities, to create any type of installation for exhibitions, fairs and commercial contexts. Want to learn more about the beMatrix system and the possibilities of purchasing and renting products with the ABS Group? Contact us: contact@absgroupsrl.it